watching tv flipping through the numerous channels i was getting bored of most of the stuff being telecast... i'm sure everyone must have felt this at one time or another.. i thought about the time when i was younger and we only had 2 channels in Doordarshan.. DD1 and DD2! and whatever program they decide to show i was watching it! the minute i was back from school.. i loved some.. others not so much... but i watched them all.. and when there was cable there was more channel surfing.. strange trend..
it led me to wonder... the more the options that we have, the less likelier it is to find something that we like! and the question: 'are we choosy because of the existence of so many choices?? or were all these options created because we were choosy??' !! i mean even in coffee shops you can customize a drink to infinity! 'non-fat no-whip 108 degrees with a shot of french vanilla'...
so if we take away all the choices and give only 2 (regular/decaf) does that mean people will go for one of these without thinking twice? it makes me think about all the choices we make... would be an interesting social experiment..
This post reminds me of the times we stand in front of our wardrobe, confused and unable to find the right clothes to wear!
ReplyDeleteI guess we are choosy because of the existence of choices, and there are too many choices because the people selling the products (clothes retailers or TV channel executives) are always trying to increase the offerings because of competition and to appeal to larger group of people who are actually choosy! Interesting economics of producers and consumers here..
Even with regular/decaf.. there could be so many choices- regular with skim milk, with fat free, with half&half, with or without sugar, add some cinnamon/chocolate/nutmeg.. the possibilities are limited only by our creativity here!